Legal

Privacy Policy

Last updated: March 2026

This Privacy Policy describes how LoLSuggest ("we", "us", or "our") collects, uses, and protects your information when you use our website and services. By using our site, you agree to the terms outlined in this policy.

Information We Collect

Information You Provide

When you use our Champion Recommender tool, you provide champion selections and role preferences. This data is processed in real time to generate recommendations and is not stored on our servers after your session ends.

If you contact us through our contact page, we collect your name, email address, and the content of your message so that we can respond to your inquiry.

Information Collected Automatically

When you visit our website, we may automatically collect certain information, including:

How We Use Your Information

We use the information we collect to:

Third-Party Services

Google AdSense

We use Google AdSense to display advertisements on our website. Google AdSense may use cookies and similar technologies to serve ads based on your prior visits to our website or other websites. Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and other sites on the internet.

You may opt out of personalized advertising by visiting Google Ads Settings. Alternatively, you can opt out of third-party vendor cookies by visiting the Network Advertising Initiative opt-out page.

Google Analytics

We may use Google Analytics to collect and analyze information about how visitors use our website. Google Analytics uses cookies to collect standard internet log information and visitor behavior data. This information is processed in a way that does not identify individual users. You can opt out of Google Analytics by installing the Google Analytics opt-out browser add-on.

Riot Games Data Dragon

Our tool uses Riot Games' Data Dragon API to display champion images and information. This data is publicly available and does not involve any personal information from users. We are not affiliated with, endorsed by, or sponsored by Riot Games.

Cookies

Our website uses the following types of cookies:

You can manage your cookie preferences through your browser settings. Note that disabling certain cookies may affect the functionality of our website.

Data Retention

Champion selection data is processed in real time and is not permanently stored. Contact form submissions are retained only as long as necessary to respond to your inquiry. Analytics data is retained in aggregate, anonymized form for up to 26 months.

Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Children's Privacy

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us so we can take appropriate action.

Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

To exercise any of these rights, please contact us through our contact page.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically to stay informed about how we protect your information.

Contact Us

If you have any questions or concerns about this Privacy Policy, please reach out to us through our contact page.